25-70% off store wide
black friday sale
100% happy hair
guaranteed
Eco-Friendly
Style without
Compromise
hair heroes
look good. feel good. do good.
We start with ethical, plant-based materials — that’s our baseline. But what we truly obsess over is how our accessories look, feel and perform in everyday life.
Good design first. Sustainability always. Performance without question.
Eco-Friendly
Quality
Style
Performance
EST. 2010
Proudly designed in Canada & on Norfolk Island.
Ethically made by Nuns in India, & multi-generational rope-makers in Japan.
The OG plastic-free hair tie
better looking • better feeling • better holding • our best-seller for a reason.
kooshoo in the news
“I’m telling you, these are the best I’ve ever used.”
best selling
perfect hold & total comfort
ways to wear kooshoo
Show us how you do your ‘do. Tag @feelingkooshoo and you might make the wall of fame!
Who we Are
Meet Jesse + Rachel, Founders of kooshoo
“We are actively shaping the future we wish to live in. A future where we all feel the awe, peace and balance of nature so deeply that we are inspired to protect and preserve it. We want to make our mark on the world without leaving a mark on the planet.”
How it started
Our Inspiration
We started KOOSHOO as one small change that could make a big difference. We want to live more than a better life, we want to truly do good. Part of this greater mission is to leave this beautiful planet and its beings in better shape than we found it. To be fully transparent and respectful of our impact on the environment, on communities and on individuals. Each day we work together to create a lifestyle that feels balanced, joyful, inspired, and grateful.
kooshoo
Means feeling good
Our current “home base” (headquarters) is Norfolk Island in the South Pacific, where Rachel grew up, and where her family has been for seven generations. They speak a unique and special blend of 18th Century English and Tahitian. In the beautiful language of Norfuk, “KOOSHOO” means “feeling good.”
Blog
Ponytales
A special little corner of our website dedicated to great storytelling,
style inspiration, and a peek into what goes on behind the scenes.
Head over to our blog
Who Gets to Decide What Good Value is for Hair Accessories?
We’ve been letting the wrong people define what value means in hair accessories—and it shows. When 55 plastic ties for $4 feels “normal,” it’s time to rethink what we’re really paying for. This blog is about reclaiming the concept of good value — when quality, ethics, and performance actually matter.
The Tariff Paradox: Why “Made Overseas” Can Mean More U.S. Jobs
We’ve all heard the line: “Made in America = more American jobs.” It sounds right. It feels right. But in our case, it’s completely wrong — and the truth might surprise you.
👉 [Read the full story]
From Hoping Tariffs Would End… to Facing the Long Game
Most people don’t realize tariffs are already baked into the price tags they see. Since January, U.S. tariffs on our Fair Trade-made products from India and Japan have surged, forcing changes across the board. Here we share what’s happening, why it matters for us and our partners, and how we’re staying committed to our mission through it all.
KOOSHOO on The Wardrobe Crisis: Plastic-Free Fashion, Tariffs & Bold Collaboration
KOOSHOO’s founders join the fashion-industry-famous podcast, The Wardrobe Crisis, to talk about the role of plastic-free in eco-fashion, first-hand accounts of tariff turmoil, and why small brands must collaborate to thrive.
We used to manufacture in the US - it didn't work for us, nor did it work for you
We manufactured in the USA for seven years. Here’s why we left—and why, despite our love for American-made, we’re not rushing back just yet.
A heartfelt, personal message from KOOSHOO's founders about tariffs
When Norfolk Island was hit with a 29% tariff, it made headlines. But behind the absurdity is a very real story about our small business, global supply chains, and what comes next for KOOSHOO.
From Fictional Exports to National News: How Norfolk Island Ended Up in Trump’s Crosshairs
One strange headline turned our tiny island—and our global business—into an international news story.
International Women's Day - The Women Who Make KOOSHOO Possible
This International Women’s Day, we honor the women behind KOOSHOO—from our team to the skilled artisans crafting each piece.
Behind the Scenes with KOOSHOO: Pop Culture, Trends & Media Buzz
KOOSHOO’s exciting updates: Holiday gift guide features, Netflix, and more!
think global, shop local
Did You Know
“15 million plastic hair ties are disposed of everyday in the US, the weight of a city bus. Fight plastic pollution with kooshoo”
— Jesse Schiller, Co-Founder
